A Business Guide for Beginners
Are you considering taking up a career in the business industry, maybe starting up your own business or studying business? If so, the first step in your journey is gaining the knowledge of what business is actually all about.
A Business Guide for Beginners is the only guide you’ll need to get to grips with the basics, with content including:
- Broad introduction to the basics of business
- Guides to the main functional areas of a company, including people management, operations and finance
- Step by step guide to the practical stages of starting a business
- Comparing different business strategies
- Examining business ethics
- A to Z of key business terms
Using this business ‘primer’ to guide your ideas, understand your motivations and structure your work, you’ll build your own recipe for Business Success as you approach your first venture into the business world.
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Part
1
–
Introduction
to
Business
What
is
Business?
Business
and
the
Economy
Some
Key
Success
Concepts
Part
2
–
The
Main
Functional
Areas
of
a
Company
People
Management
Marketing
Finance
Operations
Quality
Part 3 – Practical Aspects of Starting a Business
Starting a Business
Business Strategy
Business Ethics
Part
4
–
The
Success
Recipe
Some Conclusions about Business Success
How to Get Noticed in an Organisation
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A Business Guide for Beginners
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